Building the operating system for the largest M&A wave in history.
10,000 baby boomers retire every day. Most own businesses worth $3–50M with no successor. Arendel is the institutional-grade deal platform built for the operators acquiring those companies — and we’re already live with paying customers.
The market
A $10T wealth transfer that needs better software.
$10T
Boomer-owned business wealth transferring this decade — most via LMM M&A transactions
10K / day
Business owners reaching retirement age, most with no buyer identified
$199 vs $55K
Our starting price per month — vs $55K+/year for enterprise deal platforms built for $500M+ transactions. The LMM operator has been priced out of institutional software until now.
The moat
Why this gets more valuable the more deals run through it.
01
Proprietary deal term database
Every closed deal contributes anonymized data on multiples, debt structure, earnout terms, clause positions. After 500 deals, the database is worth more than the software. GF Data charges $3K/yr for the equivalent — we ship it native.
02
Negotiation memory at scale
The AI learns which clauses move, which positions sellers accept, at what price points — across every deal in the system. First-time LOI users get the collective intelligence of every prior negotiation on the platform.
03
Lender network flywheel
More deals → more lenders compete → better rates → more buyers join → more deals. A 200-lender marketplace outperforms a 20-lender one. No competitor is building this for LMM.
04
Switching cost compounds with deals
Ten deals in, a GP has a full clause library, 3 years of benchmark data, and active portfolio monitoring. Unlike a VDR where every deal restarts from zero, Arendel builds institutional memory that can't be migrated.
The ask
$5M to capture this market before someone else does.
Engineering · 60%
5 new hires
Senior engineers to ship the roadmap: financial modeling, lender marketplace, post-close suite.
Go-to-market · 25%
Sales + content
First sales hires, conference presence at ACG / AM&AA / DealMax, content marketing.
Data + ops · 15%
Benchmark seed
Backfill historical deal data, security cert (SOC 2 Type II), legal and compliance.
Next step
Pick a time — let’s talk.
30-minute investor intro. We’ll walk the product, the market, and the round.
Prefer email? info@arendel.io
Scott Hauck · Founder
Managing Partner at Legacy Capital. Built Arendel because no existing platform served the way LMM deal teams actually work. Background and full bio shared in-meeting.